Whether you’re stepping into a new role, expanding your responsibilities, or preparing for the unknown, I believe you should have access to meaningful professional development.

Leadership starts with how you think, decide, and show up — and those skills are available to you right now.

Lead With Confidence.
No Title Required.

Book a Leadership Alignment Session

Lead With Confidence.
No Title Required.

Connect with Ericka

Whether you’re stepping into a new role, expanding your responsibilities, or preparing for the unknown, I believe you should have access to meaningful professional development.

Leadership starts with how you think, decide, and show up — and those skills are available to you right now.

You Don’t Need a Promotion to Start Leading

You’re here because you care about your growth — not just the responsibilities someone has handed you, but the leader you want to become.

Good Enough Co. supports leaders who are:
  • Moving into a new role or taking on broader responsibility
  • Managing direct reports for the first time
  • Navigating a career transition or reinvention
  • Feeling the pull toward more impact, clarity, and confidence
  • Ready to develop their leadership identity before the title arrives

You don’t need an org chart box with your name on it to lead well.

You just need the right support, the right tools, and the space to reflect on who you’re becoming.

That’s where I come in!

The kind that positively impacts your peers, partners, direct reports, and future opportunities.

A more grounded, self-aware leadership style

New responsibility often brings uncertainty and imposter syndrome. I’ll help you build the steadiness and self-trust that make leadership feel more grounded and less like a "fish out of water."

Support for Navigating the Emotional Side of Leadership

These programs evolve as you grow. Whether you’re brand new or leveling up, I’ll meet you where you are.

Development that grows with you

Programs built for HQ, field leaders, distribution centers, and remote teams — because capability shouldn’t depend on location or title.

A coach who listens deeply and helps you see what you’ve been missing

If leadership feels like a big, intimidating jump, we’ll break it down into approachable steps you can actually integrate.

Confidence built through practice, not pressure

Reflection habits, conversation frameworks, boundary-setting tools, and identity-shift support — all designed to help you lead with more clarity.

Practical tools for real-life leadership moments

Grow Your Confidence, Clarity, and Leadership Presence

In my work leading organizational effectiveness and leadership development at Target, Sleep Number, and smaller companies, I’ve seen what helps new and emerging leaders succeed. I bring those insights into the programs I’ve designed for individuals ready for the next chapter of their careers.

I infuse my programs with a few non-negotiables:

Programs built for HQ, field leaders, distribution centers, and remote teams — because capability shouldn’t depend on location or title.

Support for Navigating the Emotional Side of Leadership

New responsibility often brings uncertainty and imposter syndrome. I’ll help you build the steadiness and self-trust that make leadership feel more grounded and less like a "fish out of water."

A coach who listens deeply and helps you see what you’ve been missing

The kind that positively impacts your peers, partners, direct reports, and future opportunities.

Development that grows with you

These programs evolve as you grow. Whether you’re brand new or leveling up, I’ll meet you where you are.

A more grounded, self-aware leadership style

If leadership feels like a big, intimidating jump, we’ll break it down into approachable steps you can actually integrate.

Confidence built through practice, not pressure

Reflection habits, conversation frameworks, boundary-setting tools, and identity-shift support — all designed to help you lead with more clarity.

Practical tools for real-life leadership moments

Grow Your Confidence, Clarity, and Leadership Presence

In my work leading organizational effectiveness and leadership development at Target, Sleep Number, and smaller companies, I’ve seen what helps new and emerging leaders succeed. I bring those insights into the programs I’ve designed for individuals ready for the next chapter of their careers.

I infuse my programs with a few
non-negotiables:

Leadership Experiences That Meet You Where You Are

Discuss with Ericka

Most leaders don’t have a motivation problem – they have a systems problem.

You’ve taken programs, attended workshops, and gathered tools. You’ve had moments of insight… and then real work took over.

I work with leaders to build a practical development system that actually sticks – one that helps you move forward, not just feel inspired for an hour.

Coaching, Applied to Real Leadership Moments

Leaders engage this work to:
  • Step into leadership with more confidence and clarity
  • Grow without adding more programs or pressure
  • Make development part of everyday work, not another task
  • Build habits they actually use when things get hard
  • Learn in the flow of work, not just during formal sessions

Coaching is not a separate track.It’s a way to apply the START + LOOP system to your real work, in real time. 

Depending on where you are in your leadership journey, coaching focuses on different moments — not different philosophies.



Start + LOOP: The Core System

START and the Development LOOP form the core of the development system.

START helps you get your bearings early.

Over just five days, it builds confidence, clarity, and intentional leadership habits – before overwhelm, self-doubt, or reactive patterns take hold.

The Development LOOP is what makes it stick.

This 12-week program helps you build sustained growth through reflection, practice, and adjustment – long after a workshop, course, or coaching session ends.

Together, START and LOOP help you build:
  • Clear language for your growth
  • Repeatable development habits
  • Momentum you can sustain in real life

How Leaders Use This Work

Additional workshops, coaching, and experiences don’t replace START + LOOP.

They’re designed to reinforce and extend the system, not compete with it.

Depending on where you are and what you’re navigating, support may include:
  • Targeted workshops aligned directly to START or LOOP
  • Coaching to apply the system to your real role, team, and challenges
  • Growth Flow workshops to build practical reflection and decision-making skills
  • Support integrating this work with what you’re already doing

Everything is intentionally scoped to support consistency and follow-through – not add complexity.

The system stays simple.

The support flexes to meet you where you are.

What Supports the System

For moments of change – new role, new expectations, new direction, new… you.

This 1:1 coaching experience helps you make sense of who you’re becoming as a leader and choose your next moves with intention, not pressure.

Transition Clarity Program

New Leader Coaching

For people stepping into leadership before they feel ready.

I coach new and emerging leaders to build confidence, clarity, and sustainable leadership habits – without pretending they have it all figured out.

Together, we work on:

  • Setting clear expectations
  • Building trust and psychological safety
  • Creating reflective learning habits
  • Supporting your wellbeing while leading others 

You'll gain:

  • Clearer leadership identity
  • Confidence navigating uncertainty
  • Aligned priorities and decisions
  • Momentum without burnout
START and the Development LOOP provide the structure.

Growth Flow workshops and coaching help you apply the system in real time.

The Growth Flow Workshop gives you a practical way to pause, reflect, and choose intentional action in the moments that matter. It builds the muscle for development – not just awareness.

Coaching then helps you apply START, LOOP, and Growth Flow directly to your leadership role, your relationships, and the decisions you’re facing now.

Together, these elements help development become something you practice – not something you revisit once a year.

How This Comes to Life in Real Work

Connect with Ericka
For moments of change – new role, new expectations, new direction, new… you.

This 1:1 coaching experience helps you make sense of who you’re becoming as a leader and choose your next moves with intention, not pressure.

Transition Clarity Program

New Leader Coaching

For people stepping into leadership before they feel ready.

I coach new and emerging leaders to build confidence, clarity, and sustainable leadership habits – without pretending they have it all figured out.

Together, we work on:

  • Setting clear expectations
  • Building trust and psychological safety
  • Creating reflective learning habits
  • Supporting your wellbeing while leading others 

You'll gain:

  • Clearer leadership identity
  • Confidence navigating uncertainty
  • Aligned priorities and decisions
  • Momentum without burnout

Coaching, Applied to Real Leadership Moments

Coaching is not a separate track.It’s a way to apply the START + LOOP system to your real work, in real time. 

Depending on where you are in your leadership journey, coaching focuses on different moments — not different philosophies.


START and the Development LOOP provide the structure.

Growth Flow workshops and coaching help you apply the system in real time.

The Growth Flow Workshop gives you a practical way to pause, reflect, and choose intentional action in the moments that matter. It builds the muscle for development – not just awareness.

Coaching then helps you apply START, LOOP, and Growth Flow directly to your leadership role, your relationships, and the decisions you’re facing now.

Together, these elements help development become something you practice – not something you revisit once a year.

How This Comes to Life in Real Work

Additional workshops, coaching, and experiences don’t replace START + LOOP.

They’re designed to reinforce and extend the system, not compete with it.

Depending on where you are and what you’re navigating, support may include:
  • Targeted workshops aligned directly to START or LOOP
  • Coaching to apply the system to your real role, team, and challenges
  • Growth Flow workshops to build practical reflection and decision-making skills
  • Support integrating this work with what you’re already doing

Everything is intentionally scoped to support consistency and follow-through – not add complexity.

The system stays simple.

The support flexes to meet you where you are.

What Supports the System

Leaders engage this work to:
  • Step into leadership with more confidence and clarity
  • Grow without adding more programs or pressure
  • Make development part of everyday work, not another task
  • Build habits they actually use when things get hard
  • Learn in the flow of work, not just during formal sessions

How Leaders Use This Work

Most leaders don’t have a motivation problem – they have a systems problem.

You’ve taken programs, attended workshops, and gathered tools. You’ve had moments of insight… and then real work took over.

I work with leaders to build a practical development system that actually sticks – one that helps you move forward, not just feel inspired for an hour.

Start + LOOP:
The Core System

START and the Development LOOP form the core of the development system.

START helps you get your bearings early.

Over just five days, it builds confidence, clarity, and intentional leadership habits – before overwhelm, self-doubt, or reactive patterns take hold.

The Development LOOP is what makes it stick.

This 12-week program helps you build sustained growth through reflection, practice, and adjustment – long after a workshop, course, or coaching session ends.

Together, START and LOOP help you build:
  • Clear language for your growth
  • Repeatable development habits
  • Momentum you can sustain in real life

Why Invest in Yourself Today?

Leadership development isn’t something you earn once you reach a certain role.

You grow into those roles because you invested early.

Here’s what shifts when you do this work with me:
These aren’t executive-only skills. They’re the fundamentals of leadership at every level.
  • Clearer, calmer decision-making
  • More intentional communication
  • Stronger trust and collaboration
  • More confidence navigating conflict
  • A grounded leadership presence others notice
  • Better opportunities — because you’re ready for them

Messy middle? Big questions? Feeling behind? Perfect. That’s where the good work happens.

What It’s Like to Work Together

Meet Ericka Jarvis

Learn More About Ericka

Come exactly as you are

No jargon or leadership theater. Just clarity and practical, human strategies.

Real talk, real tools

We’ll explore your values and goals — and also the exact leadership moments shaping your day-to-day.

We zoom out + zoom in

This isn’t about hustling harder. It’s about building habits that support you long-term.

Growth you can sustain

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it all started with my camera.

about us

Ready to Begin Your Leadership Journey?

Leadership is a practice — and you don’t need a title or permission to begin.

Your first step is a Leadership Alignment Session, where we’ll talk about where you are now and where you’re headed. If we’re a great fit, I’ll recommend the next steps that will support you most.
Book a Leadership Alignment Session

Ready to Begin Your Leadership Journey?

Leadership is a practice — and you don’t need a title or permission to begin.

Your first step is a Leadership Alignment Session, where we’ll talk about where you are now and where you’re headed. If we’re a great fit, I’ll recommend the next steps that will support you most.
Book a Call Now